Every week more and more authors discover our book widgets. One author called the widget a “digital footnote”, allowing individuals to find out all sorts of additional information about the book and author directly from the widget.
The widgets help authors promote books across the web, enabling direct transactions on popular online book retailers to occur from distributed and highly relevant sites (author fan sites, blogs, Facebook groups, and book communities).
Here’s a sample of authors who have incorporated the widget into their online marketing strategy in the past week:
Paul Levinson (left), author of fourteen books, added two widgets to his popular blog. One highlights his non-fiction books, another promotes his works of fiction including his most recent, The Plot to Save Socrates. Paul likes the widgets “because if you click on either of them, you can find out much more about the books, about me (there’s even a link to the Wikipedia entry about me).”
Rinda Byers uses a widget to promote her book, Mycca’s Baby. Of the widget she has this to say, “If you click on this widget, you will be taken directly to online stores where your books can be bought. I am delighted with this lovely way to publicize my own book.”
Sara Reinke writes the popular Brethern Series and uses our widget on her blog to promote her two books, Dark Thirst and Dark Hunger. Sara had such great things to say about the widget that I’m going to share a lengthy excerpt below:
“As a published author, my number one priority is getting my books into the hands of readers. Thanks to the Adaptive Blue Book Widget, I’m able to take that ability with me virtually anywhere on the internet. This invaluable tool provides portable, comprehensive purchase links for my titles and presents them in a format that is easily incorporated into website and blog designs.”
If you find yourself hanging around Christian Lander’s Facebook page you’ll see our widget promoting the book based on his hilarious blog, Stuff White People Like.
Of course, the book widgets and SmartLinks aren’t just for authors. If you’re a book lover, like Marcia @ The Printed Page, you too can benefit from the products.
